image of a young boy smiling

Ideas Addressing ATTITUDES AND BELIEFS
The primary actor's personal judgment, feeling or emotion towards a behavior

Search Results for

  • "Dear Doctor" Letters to Reduce Opioid PrescriptionsView Original Source

    The Big Idea: Opioid addiction and related fatalities have led to an epidemic in the US. Safe and thoughtful prescription strategies can considerably reduce opioid addiction and misuse.

    Explore how Attitudes and Beliefs was addressed

  • 'Darkness Masked in Lightness': the Designer Using a Board Game to Challenge Arranged MarriagesView Original Source

    The Big Idea: In societies where young women face societal pressures to wed at a young age, often via arranged marriages, it can be difficult to challenge this gender norm. To spark conversation about arranged marriages, a Pakistan-born designer named Nashra Balagamwala created a board game called Arranged! that forces players to confront the struggles that young South-Asian women face regarding arranged marriages and encourages young women to foster attitudes that they can choose their futures.

    Explore how Attitudes and Beliefs was addressed

  • A Change in Diet Brings a Change in Health for Kenyan FarmersView Original Source

    The Big Idea: Although women comprise a majority of child caregivers and farmers, women often lack access to new training and techniques offered through agriculture extension services. This can impact productivity as well as family’s food diversity. This program trained farmer’s self-help groups, reaching primarily women farmers in Kenya.

    Explore how Attitudes and Beliefs was addressed

  • A Disruptive Cue Improves Handwashing in School Children in ZambiaView Original Source

    The Big Idea: Behavioral economics holds great promise in changing patterns of behavior that influence human health, predicated on the idea of making a behavior as easy as possible to do. A study on handwashing in schools suggests that introducing a disruptive cue into the environment interrupted habitual neurological patterns to increase handwashing with soap.

    Explore how Attitudes and Beliefs was addressed

  • A Qualitative Evaluation to Explore the Suitability, Feasibility and Acceptability of Using a ‘Celebration Card’ Intervention in Primary Care to Improve the Uptake of Childhood Vaccinations View Original Source

    The Big Idea: To improve vaccination, it may be useful to actively invite parents through a Celebration Card designed to remind and call to action caregivers around the immunization schedule.

    Explore how Attitudes and Beliefs was addressed

  • A Review of Evidence for Bystander Intervention to Prevent Sexual and Domestic Violence in UniversitiesView Original Source

    The Big Idea: Violence against women is a critical concern for public health. The growing evidence base for the bystander intervention approach to preventing sexual and domestic violence in university settings shows the potential to engage men, as well as women, positively in ending violence against women.

    Explore how Attitudes and Beliefs was addressed

  • A Spoonful of Sugar: Promoting WEE Through Edutainment ApproachesView Original Source

    The Big Idea:  Although financial inclusion among adults globally is improving, a gender gap remains in using financial services and products. This gender gap means that women, especially low-income women, are limited in financial security, financial decisions, or even expanding enterprises. Mobile banking options are helping to increase low-income women’s participation in formal savings services.

    Explore how Attitudes and Beliefs was addressed

  • An Island Nation's Health Experiment: Vaccines Delivered by DroneView Original Source

    The Big Idea:   Portfolio Managers tasked with overseeing vaccination programs in remote areas are likely familiar with how drone technology has improved over time. Drones now have the potential to rapidly increase delivery of vaccines to remote areas where accessibility has been severely limited due to great distance from any health services, difficult terrain, and severe weather conditions. Programs can reach the "last mile" through innovative partnerships and technology use, including on remote islands.

    Explore how Attitudes and Beliefs was addressed

  • Assessing the Effects of mCenas! SMS Education on Knowledge, Attitudes and Self-Efficacy Related to Contraception Among Youth in MozambiqueView Original Source

    The Big Idea: Many youth do not have the knowledge, skills, and services to protect themselves from unintended and early pregnancy, and young women also lack the autonomy to make independent decisions about using contraceptives. As mobile phone coverage and access expands, programs increasingly seek to utilize mobile technology to improve young people’s knowledge and intentions to use contraception.

    Explore how Attitudes and Beliefs was addressed

  • Boost Flood Preparedness with a Redesigned LetterView Original Source

    The Big Idea:  In a floodplain area, severe weather events have increased concerns about growing flood risk and the resiliency of households living there, prompting improved preparedness and insurance coverage through a study. This study used a behavior-centered letter to increase participation of households in the study.

    Explore how Attitudes and Beliefs was addressed

  • Can Cheap Wines Taste Great? Brain Imaging and Marketing Placebo EffectsView Original Source

    The Big Idea: Expectations about a product can create a placebo effect so strong that the actual chemistry of the brain changes. By understanding the underlying mechanisms of the placebo effect, marketers can change biological processes that underlie a consumer’s purchasing decision through simple changes to a product’s visual appeal.

    Explore how Attitudes and Beliefs was addressed

  • Cervical Cancer and the Story-telling Cloth in MaliView Original Source

    The Big Idea: Using arts, such as textiles, for communicating messages is a common practice in Mali and many other parts of Africa. This article describes the process of creating a new textile in Mali to increase use of services as a centerpiece of a campaign. More than beautiful art or a message, the textile tells a story of HPV and cervical cancer, and motivating screening that is meaningful to communities.

    Explore how Attitudes and Beliefs was addressed

  • Effect of a Behaviour-Change Intervention on Handwashing with Soap in India (Superamma): A Cluster Randomized TrialView Original Source

    The Big Idea: In most countries, knowledge about the health benefits of handwashing with soap is high, but does not correspond to actual behavior change. Emotional, non-health messages focused around disgust were shown to be more effective, have a longer-lasting impact on handwashing behaviors, and have the potential to achieve sufficient scale for population-level impact.

    Explore how Attitudes and Beliefs was addressed

  • Effects of Parents Training on Parents’ Knowledge and Attitudes about Adolescent Sexuality in Accra Metropolis, GhanaView Original Source

    The Big Idea: Adolescents may hesitate to use family planning methods out of expressed or implied lack of parent acceptance. Training parents of adolescents can improve their own knowledge and attitudes toward adolescent use of family planning services and enhance their skills in communication with adolescent children on these issues.

    Explore how Attitudes and Beliefs was addressed

  • Efforts to Track Food Intake on Smartphone App Impacted by Day of Week but Not Season of YearView Original Source

    The Big Idea:  Dietary self-monitoring is a component of successful behavioral weight loss interventions and is essential for facilitating other behavior change techniques, e.g. setting goals, providing behavioral feedback. Few studies had examined time of dietary self-monitoring. This study found that the amount of time in a study and day of the week were associated with dietary self-monitoring.

    Explore how Attitudes and Beliefs was addressed

  • Entering Climate Change Communications through the Side DoorView Original Source

    The Big Idea: Some issues, such as climate change, divide public opinion. This division makes it difficult for policy makers to enact change and for interest groups to create confusion with misinformation. Advocates and communicators may have a desire to counter this misinformation with facts, but the psychology of persuasion finds that yelling louder from an entrenched position can be counterproductive. Reframing issues through “side doors” can engage people in different perspectives with true dialogue.

    Explore how Attitudes and Beliefs was addressed

  • Examining Diffusion to Understand the How of SASA!, A Violence Against Women and HIV Prevention Intervention in UgandaView Original Source

    The Big Idea: While we know which program interventions help to intimate partner violence, there is less information available about how the factors underlying the behaviors changed. This study applied explored how SASA!, a community mobilization approach for preventing HIV and violence against women, diffused within intervention communities and the factors that influenced the uptake of new ideas and behaviors around intimate partner relationships and violence.

    Explore how Attitudes and Beliefs was addressed

  • Exposure to Large-Scale Social and Behavior Change Communication Interventions Is Associated with Improvements in Infant and Young Child Feeding Practices in EthiopiaView Original Source

    The Big Idea: Given resource constraints, communication programmers often field questions about the numbers of channels and numbers of contacts needed to achieve change. This analysis of a program that aimed to improve infant and young child feeding in Ethiopia analyzed the dose response associated with significant behavior change. 

    Explore how Attitudes and Beliefs was addressed

  • Factors Affecting Adoption of Improved Rice Varieties among Rural Farm Households in Central NepalView Original Source

    The Big Idea: The use of improved high yielding crop varieties is an important behavior for many small holder farmers to increase productivity and improve food security. Yet farmers do not adopt many new agricultural technologies, such as improved seeds, to the extent desired or expected. This analysis explored the probability of smallholder farmers adopting new improved rice varieties from two regions of Central Nepal.

    Explore how Attitudes and Beliefs was addressed

  • Feedback and Efficient Behavior View Original Source

    The Big Idea: Behavior change programmers have long known that feedback is an effective tool as it enhances individuals’ awareness of choice consequences in complex settings. This study aimed to understand the mechanisms underlying the effects of feedback on achieving efficient behavior to offer insights for policymakers by exploring three types of feedback:  assess the efficacy of three different types of intervention: provision of social information, manipulation of the frequency, and framing of feedback.

    Explore how Attitudes and Beliefs was addressed

  • Fertility Awareness for Community Transformation (FACT) EDEAN Results BriefView Original Source

    The Big Idea: Everyone enjoys a show! But can performances address the factors to facilitate behavior change?  This program tested the hypothesis that increased fertility awareness that leads to use of family planning methods, using community theater performances.

    Explore how Attitudes and Beliefs was addressed

  • Gamification of Farmer-Participatory Priority Setting in Plant Breeding: Design and Validations of “AgroDuos”View Original Source

    The Big Idea: In most, if not all project designs, program planners engage the community in order to design programs, services or products.  Applying principles of “gamification” in a participatory priority setting tool is a relatively simple and effective method to engage participants.

    Explore how Attitudes and Beliefs was addressed

  • Get Out the Vote: Mobile Reminders Increase Brazilian Voter ParticipationView Original Source

    The Big Idea: Where voter participation is low, efforts are needed to increase voter turnout. An innovative mobile technology application in Brazil helped to increase voting during a participatory budgeting process.

    Explore how Attitudes and Beliefs was addressed

  • Getting Strategic with Interpersonal Communication: Improving Feeding Practices in BangladeshView Original Source

    The Big Idea:  Managers who oversee large-scale infant and young child feeding programs may rely primarily on mass media to spread the word about life-saving infant and young child nutrition behaviors.  Integrating strategic face-to-face communication that engages women and their families with mass media can accelerate positive outcomes.   

    Explore how Attitudes and Beliefs was addressed

  • How Smartphones are Becoming a Weapon in the Global Fight against TuberculosisView Original Source

    The Big Idea: Mobile technology with videos shows promising results in increasing TB drug adherence as well as the ease and efficiency of treatment for both health providers and TB patients.

    Explore how Attitudes and Beliefs was addressed

  • Human Papillomavirus Vaccine Introduction in South Africa: Implementation Lessons from an Evaluation of the National School-Based Vaccination Campaign View Original Source

    The Big Idea: HPV vaccination is a critical component of effective primary prevention against cervical cancer. Vaccinating girls prior to sexual debut (9 to 13 years) is the most cost-effective public health measure against cervical cancer in high-prevalence settings. Coverage tends to be highest when vaccination is delivered through school-based programs, but these campaigns need to carefully address potential vaccine hesitancies and rumors.

    Explore how Attitudes and Beliefs was addressed

  • Hygiene Intervention Reduces Contamination of Weaning Food in BangladeshView Original Source

    The Big Idea: Poor food hygiene may account for a substantial proportion of diarrheal diseases and contribute to malnutrition among infants and young children in developing countries. This study in Bangladesh assessed the impact of an intervention to teach mothers improved hygiene.

     

    Explore how Attitudes and Beliefs was addressed

  • Improving Teacher Quality: Lessons Learned from Grantees of the Partnership to Strengthen Innovation and Practice in Secondary EducationView Original Source

    The Big Idea: The quality of the teaching force is the single most influential school-based factor in promoting learning. Strengthening educational systems to deliver quality teaching requires answers questions such as how to motivate teachers in resource-constrained environments. This review of eight programs identifies a variety of intrinsic and extrinsic factors that lead to greater motivation and teaching quality.

    Explore how Attitudes and Beliefs was addressed

  • In Northern Nigeria, Barbers Trim Newborn Mortality - One Haircut at a TimeView Original Source

    The Big Idea: Influential community members, such as community barbers, who perform traditional ceremonies that give them contact with newborns, can to help normalize vaccination for newborns in areas where resistances to vaccination persist.

    Explore how Attitudes and Beliefs was addressed

  • Increasing Vaccination: Putting Psychological Science Into ActionView Original Source

    The Big Idea: Managers who seek to increase vaccination uptake, especially in low resource settings, can improve vaccine uptake by leveraging existing thoughts and feelings to facilitate action through a combination of facilitating action, reducing logistical barriers and regulating.

    Explore how Attitudes and Beliefs was addressed

  • Interventions to Reduce Discrimination and Stigma: The State of the Art View Original Source

    The Big Idea: Stigma and discrimination can limit access to services, reduce life expectancy, and increase risk of poverty. For many people, these consequences are worse than the illness itself.  Evidence-based approaches to address stigma and discrimination toward mental illness can be applied to other issues, such as HIV/AIDS.

    Explore how Attitudes and Beliefs was addressed

  • Lifebuoy Pumps Some Fun into HandwashingView Original Source

    The Big Idea:  Program managers who are seeking new and cost-effective tools to increase handwashing with soap among school age children may be faced with limited resources to update old and heavy hand pumps that can be difficult and/or boring for children to use.  A corporate partner designed a simple attachment for the old, hard to use pumps, school children now have an easier, fun way to wash hands.

    Explore how Attitudes and Beliefs was addressed

  • Market-Testing a Smartphone Application for Family Planning: Assessing Potential of the Cyclebeads App in Seven Countries Through Digital Monitoring View Original Source

    The Big Idea: The Standard Days Method™ (SDM), a modern method of family planning, is a low-cost, highly acceptable family planning method. Mobile applications that provide women with a digital platform for practicing SDM may expand access and address a portion of global unmet need for family planning.

    Explore how Attitudes and Beliefs was addressed

  • Maternal Psychological Distress and Perceived Impact on Child Feeding Practices in South Kivu, DR Congo View Original Source

    The Big Idea: Maternal mental health problems are associated with poor child growth and suboptimal child feeding practices. This qualitative study aims to understand mothers’ perceptions about relationships between maternal mental ill health and breastfeeding.

    Explore how Attitudes and Beliefs was addressed

  • Mexico and Hungary Tried Junk Food Taxes - and They Seem to Be WorkingView Original Source

    The Big Idea: Quickly rising rates of overweight and obesity require new solutions to support consumers to purchase and eat healthier food options. Some countries are trying taxes on junk foods. This report summarizes the key findings from Mexico and Hungary’s tax experiences.

    Explore how Attitudes and Beliefs was addressed

  • Millennial’s Perspective of Clicker Technology in a Nursing Classroom: A Mixed Methods Research StudyView Original Source

    The Big Idea: Performance-based trainings of health provider need to be as effective and efficient as possible given resource constraints. Trainers can actively engage learners and improve outcomes through non-judgmental, immediate feedback using the simple clicker technology. Clickers also enhance participation, protect anonymity, and promote learning of concepts.

    Explore how Attitudes and Beliefs was addressed

  • Offering Inputs for Sale When Farmers Have Liquidity Can Drive Up AdoptionView Original Source

    The Big Idea:   Improved agricultural technologies and inputs can raise productivity and incomes for smallholder farmers, but use of these promising technologies and inputs remains low in many settings. This study offered farmers an opportunity to receive partial payment for cash crop sales in the form of high-quality hybrid maize seed at the time of sale, thereby increasing use of improved seeds.

     

    Explore how Attitudes and Beliefs was addressed

  • Overcoming Hurdles in Handwashing: A Clinician's Perspective on Driving Change in Healthcare FacilitiesView Original Source

    The Big Idea: A large proportion of neonatal deaths are attributed to sepsis, sometimes acquired during delivery or post-natal care in a healthcare facility. Lessons from Cameroon’s effective initiative that improved hand hygiene practices of health providers can be scaled up to reduce neonatal sepsis worldwide.

    Explore how Attitudes and Beliefs was addressed

  • Peer-Driven Quality Improvement among Health Workers and Traditional Birth Attendants in Sierra Leone: Linkages between Provider’s Organizational Skills and RelationshipsView Original Source

    The Big Idea: Managers who are tasked with improving health in low-resource settings are often faced with shortages of trained health care providers as well as challenges with health delivery systems. Health providers and community workers, such as Traditional Birth Attendants, often lack mutual understanding and communication channels, resulting in missed opportunities and poor quality of care. Peer-based groups of providers that strengthen organizational and relationship building skills have the potential to improve the quality of care.

    Explore how Attitudes and Beliefs was addressed

  • Perception and Adoption of a New Agricultural Technology: Evidence from a Developing CountryView Original Source

    The Big Idea: Sustainable growth of the agriculture sector critically depends on the adoption of improved technologies, including new disease-resistant and climate-adjusted seeds, modern management practices, and conservation of resources using new machinery.   This article reviews the experiences of introducing a more efficient irrigation machine in Bangladesh.

    Explore how Attitudes and Beliefs was addressed

  • Primary HIV Prevention in Pregnant and Lactating Ugandan Women: A Randomized TrialView Original Source

    The Big Idea: SBC programmers recognize the value of good counseling. But to what extent does the quality of counseling impact health outcomes through behavior change? This study assessed enhanced counseling for preventing HIV acquisition during pregnancy and throughout the breastfeeding period.

    Explore how Attitudes and Beliefs was addressed

  • Promoting Hygienic Weaning Food Handling Practices Through a Community-Based Programme: Intervention Implementation and Baseline Characteristics for a Cluster Randomised Controlled Trial in Rural GambiaView Original Source

    The Big Idea: The hygiene of complementary food for young children is a concern as contamination is often high, and may cause diarrhoea and other illnesses and infections. This program aimed to use lessons from effective programs in Nepal and India to design a lower-cost model for Gamia, translating formative research findings to determine critical control point corrective measures and motivational drives for behaviour change.

    Explore how Attitudes and Beliefs was addressed

  • Rape Prevention through Empowerment of Adolescent GirlsView Original Source

    The Big Idea: In some communities, sexual assault has reached epidemic proportions, which leads to serious short and long-term health consequences, including early pregnancy, HIV and mental health issues. An empowerment and self-defense course may help adolescent girls to decrease sexual assault and harassment.

    Explore how Attitudes and Beliefs was addressed

  • Rethinking Innovation in Maternal and Child Health in Africa: Five Case StudiesView Original Source

    WHO recently upped the number of recommended antenatal care visits from four to eight, yet still only two-thirds of women globally get the recommended four visits. New models are needed to increase use of antenatal care.  Participatory ANC offers a way to expand options for pregnant women and their families.

    Explore how Attitudes and Beliefs was addressed

  • Rural Sanitation in India: The Poo PartyView Original Source

    The Big Idea: Open Defecation Free (ODF) status requires use of a latrine, not only construction of latrines. Engaging women and youth in the movement against open defecation through creative and practical ways can renew stalled efforts in safe disposal of human feces.

    Explore how Attitudes and Beliefs was addressed

  • Surprise (Or Not)! Toy-In-Soap Intervention Increases Handwashing Among Kids in Emergency ContextsView Original Source

    The Big Idea: Does “explicit use” of motivations improve handwashing with soap in emergency humanitarian contexts? Although demonstrated in development contexts, this study explored the impact of soap with a toy inside on children’s handwashing behaviors in a humanitarian setting.

    Explore how Attitudes and Beliefs was addressed

  • Tangible Benefits to Child Wellbeing Seen Among Households Participating In Savings And Internal Lending Communities (SILC)View Original Source

    The Big Idea: High quality HIV counseling and testing is essential for reducing HIV-related morbidity, mortality and transmission. HTC links individuals and families to antiretroviral therapy (ART), care and support, and HIV prevention, yet for individuals taking this step can be challenging. A strategic convergence of activities for caregivers who are already members of economic strengthening groups can improve HIV testing uptake for their own health and the health and survival of their children.

    Explore how Attitudes and Beliefs was addressed

  • The Effects of Antenatal Education on Fear of Childbirth, Maternal Self-Efficacy and Post-Traumatic Stress Disorder (PTSD) Symptoms following Childbirth: An Experimental StudyView Original Source

    The Big Idea: Many pregnant women who have suffered from a traumatic past pregnancy/delivery, or are pregnant and preparing to deliver for the first time, may fear or lack confidence in the available services. These feelings affect women’s decisions about service use and trauma after childbirth. Antenatal education programs increase women’s confidence and reduce symptoms of post-traumatic stress disorders (PTSD) following delivery.

    Explore how Attitudes and Beliefs was addressed

  • The Trick to Surviving a High-Stakes Pressure Job: Use a ChecklistView Original Source

    The Big Idea: Health care facility managers around the globe are keenly aware of the risk to clients due to infections with deadly bacteria through catheters and other procedures.   Drawing on humanities “oldest tool to combat blind spots and arrogance,” checklists have the power to dramatically reduce infections and injury or death for clients, when introduced through a human-centered approach.

    Explore how Attitudes and Beliefs was addressed

  • Tipping Point Social Norms Innovative Series, Brief 3: Amra-o-Korchi (We are also doing) BangladeshView Original Source

    The Big Idea: Portfolio managers who oversee programs that seek to help change gender norms to help create more equitable lives for girls and young women often need to consider the social norms that might serve as barriers to change. Social norm principles can shift social and gender norms including: identifying and engaging “first adopters,” such as men and boys in the community who are already practicing behaviors that support more equity for girls and women, creating space for dialogue and debate, and role modeling by girls and boys, and women and men.

    Explore how Attitudes and Beliefs was addressed

  • Transfers, Behavior Change Communication, and Intimate Partner Violence: Post-Program Evidence from Rural BangladeshView Original Source

    The Big Idea: Social transfer programs, cash and food, have been shown to reduce intimate partner violence (IPV). This study examined how communications activities related to cash or food transfers affected IPV after a program ended, suggesting sustained effects on women’s “threat points,” men’s social costs of violence, and household well-being.

    Explore how Attitudes and Beliefs was addressed

  • Trial of a Novel Intervention to Improve Multiple Food Hygiene Behaviors in NepalView Original Source

    The Big Idea: Research into food hygiene is often a neglected area of diarrhea and undernutrition prevention programs. While a number of studies have assessed risk factors and microbial contamination in food, few have developed or tested interventions to counter this problem in domestic settings. This trial assessed whether an intervention could improve multiple food hygiene behaviors in 4 villages in rural Nepal.

     

    Explore how Attitudes and Beliefs was addressed

  • Use of Cellular Phone Contacts to Increase Return Rates for Immunization Services in KenyaView Original Source

    The Big Idea: Failure to complete immunization schedules by children who previously accessed immunization services leaves children partially or insufficiently immunized. Through mobile phones, health workers can contact caregivers of children who have not completed their immunizations and motivate completion in a cost-effective way.

    Explore how Attitudes and Beliefs was addressed

  • Using Peer Pressure to Cut Energy UseView Original Source

    The Big Idea: OPOWER’s neighborhood energy challenges have evolved into one of the largest behavior change experiments in the world by providing 18 million homes with energy-usage reports that include comparisons with neighbors’ usage.  Comparing individuals to their peers can lead to improvements in behavior, as individuals will often do what is recommended and practiced by the community so that they are judged positively.

    Explore how Attitudes and Beliefs was addressed

  • West Program Helps West African Countries Integrate WASH and NTDsView Original Source

    The Big Idea: Half of the one billion people around the world who live without safe water suffer from one or more painful, debilitating neglected tropical disease (NTD). Event when annual mass drug administration is available, without access to clean water, sanitation, and hygiene (WASH), reinfections are commonplace. Engaging children to practice and promote key WASH behaviors helps to eliminate NTDs.

    Explore how Attitudes and Beliefs was addressed

  • Why Participation Matters for Air Quality Studies: Risk Perception, Understanding of Air Pollution, and Mobilization in a Poor Neighborhood in Nairobi, KenyaView Original Source

    The Big Idea:  Some health problems are perceived as normal and something to tolerate. Community participation in data collection and review of the findings can help to shift attitudes toward the issue and trigger local solutions.

    Explore how Attitudes and Beliefs was addressed

  • You 2.0: The Ostrich EffectView Original Source

    The Big Idea: New research sheds light on the debates about if and when to use scare tactics or bad news scenarios to motivate behavior change, premised on the idea that people should react rationally to preserve their health.  But this research suggests that a sizable percentage of people prefer to avoid information about their health, in case it is bad news.

    Explore how Attitudes and Beliefs was addressed